How Journalists Engage Themselves with the Audience through Social Media

How Journalists Engage Themselves with the Audience through Social Media

Social media has become a tool for people all over the world. Journalists use it to connect with the audience. The world has become a global village after the arrival of social media. Many people don’t have an independent opinion, so their opinion is formed by information circulating on social media. No doubt in the words of Nick Gamache Ottawa

We get to live in a time that we get to use social media as a tool

Journalists all over the world use social media to spread awareness. Social media is the most effective tool of freedom of speech.

Social Media and Journalists

You will notice many journalists’ worldwide using social media. This is called social media reporter(SMR). That is an individual who has a professional background in journalism and reporting whose primary work is to provide conventional news reporting.

They add informative content in media conduits such as blogs, microblogs (such as Twitter), websites, WebPages, and other social media platforms connected with an online community.

  • Twitter

Journalists all over the world use mostly twitter to connect with the online community. According to a survey, 83% of journalists use Twitter. Twitter is the best way to engage with their audience. 

Many Twitter accounts of journalists like Jonny Sun, primary work is only fact-checking because of the bogus information spreading through these social media platforms.

  • Facebook

Facebook is the no.2 medium used by 44% of journalists. Journalists are quite competitive, so they start a tight battle among themselves to see who could build the most significant number of followers on Facebook.

  • WhatsApp

While talking about social media platforms, the critical role in journalism and general public opinion-forming is played WhatsApp. Its messages and calls are ends to end encrypted. In pandemic times, WhatsApp had a pivotal point.

  • Instagram

Social media has increasingly coordinated into media routines as a channel to gain access, verify and spread information.

 Instagram has become a powerful channel for media to deliver information, find sources and story ideas. It helps them promote content and increase the traffic to their websites. Instagram has turned into an essential element for news diffusion and access including renowned personalities like Nick Gamache Ottawa.

  • LinkedIn

LinkedIn has hired the world’s top business journalists. Today, it has an editorial staff of 60 world’s leading journalists, and these editors are responsible for everything from curating user content to producing their original reporting. 

The role of the editorial team at LinkedIn is to provide members with the news and views to talk about the things that matter today.


Social media is the ultimate equalizer. It gives a voice and platform to anyone willing to engage. You are responsible for everything you post, and everything you post will be a reflection of you

Edward Powell