Markets seeing success through last 12 months

Markets seeing success through last 12 months

The last 12 months have been an extremely difficult time for so many people and businesses around the world, with COVID-19 forcing people to spend extended periods of time within their own homes, due to the lockdown restrictions enforced upon people. It has led to huge struggles for businesses and individuals who have been losing their jobs and struggling to survive. It appears we are now finally on the better side, as improvements are made, and we are now not too far away from normality returning in some form. This is very positive news but despite these issues, there are also many different businesses and markets that have actually been very successful due to this period. Here we cover some in some more detail below:

  • Online entertainment industry¬†


The key area that has proven the most successful is the online entertainment industry, that will come as little surprise to many people. It has been so important over the last 12 months in order to keep people entertained within their own homes, with the likes of bars and restaurants closed and social life changing. There are also many different parts of the online entertainment industry to have been part of this success, from online movie streaming platforms, to gaming services and even online casinos. The latter has been seen on sites like, that has provided an extensive list of options to choose from for players, which has been a go-to for many. Another has been through streaming services as mentioned, with the key example being Netflix, who initially saw some remarkable growth. That continued through the year and they predicted this to continue, as restrictions remained in place.

  • Online shopping

Another area of success has been through online shopping. So many different businesses have been very successful, with supermarkets being a key example and home delivery going through the roof in terms of popularity. Other businesses like Asos have seen some major success, with their stock increasing by over 80% over the last 12 months. The biggest example has been with Amazon, which has now quickly established itself as the leading force of online shopping and has seen some staggering growth over the last 12 months, which has resulted in it now becoming one of the biggest companies in the world and the fastest growing, as they also continue to enter new markets. Online shopping is set to continue to grow with more and more high street shops closing over recent times.

Edward Powell